Alice et Maman SS25 - A Pop of Color
In Alice et Maman's SS25 collection, the emphasis is on both comfort and color, with a focus on natural, luxurious fabrics designed to delight. This season's offering features four key categories—nightwear, homewear, beachwear, and knitwear—each one thoughtfully crafted with soft, high-quality materials, rich textures, and lively hues.
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Nightwear: Soft and Dreamy Fabrics
Soft and soothing yet lively, the nightwear collection is designed to cocoon you in comfort, with a burst of color to chase away the gloom. Shades like "bright white", "sunset coral", "bonbon pink" and "cornflower blue" create a warm, inviting atmosphere perfect for restful nights and pleasant dreams. These vibrant tones help bring a sense of joy and renewal to bedtime rituals, offering an emotional escape through the tactile experience of fabric and color.
Our nightwear is all about indulgence, combining soft organic cotton with delicate details, crispy cotton stripes (seersucker) and fine double gauze finished with fringes. Modal is paired with luxurious Italian lace for a refined touch, while the versatility of seersucker adds a playful yet elegant texture. These fabrics wrap the wearer in comfort while elevating their nighttime escape through unique, thoughtful details.
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Homewear: Comfort with a Touch of Elegance
The homewear collection is a visual retreat. "Fresh green", "bonbon pink", "sunset coral", "cherry red" and "cornflower blue" set the tone for tranquility, evoking feelings of renewal and fresh starts. Whether lounging at home or taking a moment for self-care, these clothes create the perfect environment for relaxation. As comfort is the focus, these pieces incorporate fluid, breathable fabrics, ensuring that style meets ease.
Our homewear captures the essence of cozy luxury. The collection features organic cotton velours with a double piping finish, giving an elegant structure to the softness. A blend of organic sweater quality with poplin cotton ensures that these pieces feel as good as they look. The collection’s terry cloth is extra soft, with embroidery details and beautiful braided lace, adding a gentle, tactile quality that enhances the experience of relaxation.
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Beachwear: Crisp, Fresh, and Playful
Beachwear in our SS25 collection shines with "fresh green" and "cherry red" vibrant, sun-soaked colors that embody the spirit of summer fun. Designed for easy, effortless wear, these pieces celebrate the freedom and energy of beach escapes. The hues encourage the wearer to step into a world of warmth and adventure, combining playful color with the comfort of a perfect vacation day.
Our beachwear offers a mix of textures and prints that embody the fun and vibrancy of summer. Seersucker stripes and small floral prints in 100% cotton bring a light and airy feel to warm days. The bold multi-colored stripes in beige, pink, and green offer a unique statement, while broderie anglaise dresses bring a charming, artisanal touch. Lyocell (Tencel) jeans dresses are smooth and cool, adding a sophisticated edge to all day/everyday looks.
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Knitwear: Playful, Light, and Colorful
Knitwear this season is all about lightness, with pops of colors like "fresh green" and "ocean blue" enlivening cozy textures. These pieces move beyond just warmth, offering a cheerful invitation to experience the beauty of relaxed, easygoing days. The mixture of practical design and vibrant hues reflects a more optimistic outlook, offering comfort and color therapy in equal measure.
Knitwear blends playful textures with cozy appeal. Crochet-knit tops, shorts, and dresses—designed to match your beachwear—are perfect for easy layering. Knitted stripes in deep ocean and fresh green exude a breezy, nautical vibe, while poplin with knitted details adds a modern twist. These lightweight knits offer versatility, whether worn at the beach or as part of a laid-back, sunny day ensemble.
Color Story: A Journey of Escape The SS25 color palette evokes a range of emotions—from the serenity of "bright white" to the uplifting energy of "bonbon pink" and the optimism in "sunset coral." These colors reflect a desire to dream, to transcend the everyday, and embrace moments of joy and renewal.
A pop of color is not just a trend; it is a much-needed balm for the soul.
The combination of cheerful colors with these luxurious, breathable fabrics creates an escape for customers, allowing them to find peace and joy in their everyday routines. This collection offers a perfect blend of comfort, style, and color, providing the perfect antidote to a world in need of a burst of optimism.
In summary, Alice et Maman's SS25 collection channels the transformative power of color, inviting customers to escape the mundane and step into a world full of light, energy, and hope. Through these joyful hues, the collection promises a vibrant retreat for those seeking comfort, relaxation, and a touch of color therapy.